Why use hypnosis? A study from New Scientist Magazine stated “Hypnosis is the most effective way of giving up smoking, according to the largest ever scientific comparison of ways of breaking the habit. Willpower, it turns out, counts for very little.” That’s because willpower is based in your logical, conscious mind and smoking makes its home in your emotional, subconscious mind. Hypnosis works directly with your subconscious mind, allowing you to make permanent changes. If you’re ready to quit, call or text for a free evaluation and learn how hypnosis can help you stop smoking permanently.